6 Things Worth Reading This Week (4/29/22)

Here are some key tips for upping your game in your solar installation biz: 1) make sure your sales teams have the right tools to close sales and make team onboarding and training as effective and painless as possible, 2) eliminate the inevitable inefficiencies that come from faulty design, 3) ID your brand’s key selling points and engage in consistent online and offline marketing, 4) tap the myriad of online sources for generating quality leads.

SPW takes a good, detailed look at the current state of supply issues in this article. They spoke to a number of industry insiders and looked at the current data and conclude that the impact on developers, suppliers and EPCs will really depend on the market they’re in and what they’ve done to set themselves up for 2022. They look at how developers are juggling schedules and planning ahead to account for changes and discuss the unpredictability of the market heading into the rest of 2022.

In this thoughtful article Catalyst CEO Gabe Phillips takes a close look at some of the nuances of clean energy incentives – and dispels a persistent myth. He addresses the industry assertion that renewables are cheaper than fossil fuels, clarifying that this is not the case given that we need govt incentives to lower the costs. He cautions against making this assertion as it “successfully convinces the public and elected officials that renewables are actually cheaper” which could lead to reductions in incentives when they are most needed.

More grim news from SEIA about the impact of the anti-circ investigation by the Dept of Commerce. They lowered their solar industry install forecasts for 2022 and 2023 by 46% – or a 24 GW drop in planned solar capacity over the next two years (resulting in an additional 364 million metric tons of carbon emissions by 2035).

SolarEdge has a new Storage and Backup Recommendation feature for their Designer app. In this short video, they walk through the feature, demonstrating how to make it easier for installers to find the best fit for the customer from among their Energy Bank offerings. It includes the ability to show customers the financial and backup capability differences between the various battery configurations.

The nonprofit Good Sun has partnered up with resale/recycling company EnergyBin to tap the secondary panel market in America. This video shows how the partnership in reusing (rather than dumping) older panels works, gives an overview of the secondary market in panels and its viability and discusses how companies can benefit from this kind of arrangement. The video is below.